What kind of media institution might
distribute your media product and why?
When creating my film, I also decided to research which media institutions may distribute my film. I looked at many different media institutions but some just didn't produce films similar to mine for many reasons such as genre and target audience so I came to the conclusion they wouldn't be interested in my film. However I did find some media institutions from my research that produce films that are very similar to my film. Here is what I found most appropriate:
Lionsgate Productions
I think Lionsgate Productions would be the most interested in distributing my film because they distribute a lot of horror films similar to my own. Most of their films they have produced target a similar audience to my target audience around a teenage age/young adult, which made it a lot easier for me to choose them. A large majority of the horror films produced by Lionsgate Productions have been very successful in their genres, they usually make it big and are shown in the cinemas. I aspire my film to be a lot like the films they have produced and I would intend with the help of a media institution it to become very successful.
Lionsgate Productions produced many films similar to mine, here are some examples:
The films Texas Chainsaw 3D, The Last Exorcism, Hostel and Saw were all distributed by Lionsgate Productions. These films are similar to my film which is why I chose this as the perfect institution for my film, they were successful and became well known which shows the institution is very good and appropriate. All of these films are the same genre as mine, they're all horrors; some are gory horrors or psychological horrors. I wanted to choose this institution because it suits my film best and a lot of there films are similar to mine and target the same audience. Researching into different institutions has shown me just how many different institutions there are and how competitive this film market is especially when dealing with specific genres.
Lionsgate pictures have their own social networking site on twitter. Their twitter account has thousands of followers. From researching Lionsgate I came across this blog. Many people interested in their films can look on here and see lots of updates and the type of things they produce. It also shows parts such as the companies interests. Here is a link to their own blog on twitter;
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